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Specialize for Internet Marketing Success Nowadays, the smart business persons have realized that an effective marketing strategy is a client-oriented one. Nowadays, the smart business persons have realized that an effective marketing strategy is a client-oriented one. Internet Marketing Drives E-Commerce Success In assessing the implications of e-commerce in terms of marketing, it is important to understand its impact in respect to marketing strategy formulation. In assessing the implications of e-commerce in terms of marketing, it is important to understand its impact in respect to marketing strategy formulation. Aspects and Advantages of Internet Marketing The internet application called the World Wide Web (WWW) is one of the technological tools that is making a significant impact on marketing. The internet application called the World Wide Web (WWW) is one of the technological tools that is making a significant impact on marketing.