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Selecting A Domain Name For Your Website It can be a complicated task when deciding to create a website; but selecting the correct domain name is even more complicated. More traffic can be driven to your website with a good domain name, and a not so good domain name can cause an inactive website. 3 Reasons Why You Should Buy An Existing Domain Name When you are starting out in business and the time is right to set up a website, one of the first thoughts you are likely to have is to buy a domain name for your company. Whilst you may well be enjoying coming up with possible names and checking out if they are available, there is another option you can take and this is to buy an already existing domain name. Spell It Wrong, Get It Right - Every time Spelling it correct the first time is what was drilled into your head back in grade school. It went with coloring inside the lines and lining up to go in or outside. Correct spelling was emphasized through drills and spelling bees.