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New TAG Heuer mechanical movement driven by innovation - By: watchfan

Founded in 1860 by Edouard Heuer, TAG Heuer Swiss avant-garde has been a watchmaker for nearly 150 years. His prestige sports timers, watches and chronographs have written some of the best pages in the history of watchmaking, especially in relation to its accuracy and timeliness. TAG Heuer is the only watch brand that offers a world of precision watchmaking precision 1/10th, 1/100th and 1/1000th of a second. The company employs over 1000 people in their places of Switzerland in La Chaux-de-Fonds and Cornol, and 17 international affiliates. The strength of his successful watchmaking, the company decided to diversify the brand with its own range of reading and sunglasses, which was successfully launched in 2002 and his first instrument of communication to the telephony market Meridiist mobile phone was launched a few months ago.

Since 2006, the site in La Chaux-de-Fonds was the location of all brand operations, including the various units of assembly (T1, T2 and T3), logistics, R & D services, and all care customer. In January 2008, TAG Heuer launched an innovative museum that offers visitors a full immersion experience of the brand's universe. In September 2008, a new area was opened on the site in response to global brand success. An extra 3,000 m2 were added to the existing 10,000 m2. More space and the machines were not the only requirements - know-how is also needed, of course, if a century and a half domain of the infinitely small is to be preserved. TAG Heuer has acquired the professional skills that are vital to this level of ambition of manufacture: design engineers, industrial engineers, fabricators, prototype makers, etc., have been recruited recently.

In recent years, TAG Heuer has developed a specialized design and engineering skill center with an annual budget of several million Swiss francs to help you meet your objectives as an integrated manufacturing and improve its responsiveness. The R & D - completely independent in terms of making prototypes and testing - the intention to remain at the forefront of technology and is currently developing partnerships with leading universities, research centers and private research institutes, the aerospace industry. The main focal points of R & D department are working the investigation of new biocompatible materials with high performance engineering, technology transfer of aerospace and automotive industries and the development of new mechanical escapements. As a result, the speed with which TAG Heuer files of patent applications has suddenly accelerated in recent years, 60 patents have been filed since 1860, 16 in the last 4 years and 12 were submitted before the end the year. TAG Heuer is currently working on 150 major innovations that will be available over the next five years.

On lateral movement, TAG Heuer has the biggest names in the watch and its suppliers and is cooperating with Zenith and Dubois-D¨¦praz to develop such exceptional caliber. At the same time, the company is about to begin production of its industrial 4th movement, Caliber 18, the successor of size 360, the only movement capable of measuring mechanical display 100th of a second, Caliber S, electromechanical movement comprising more 230 pieces, and V4, the tape drive revolutionary mechanical movement, which is being developed for industrial production. The new 18 gauge is designed to meet the highest expectations in terms of time and maintaining accuracy. The new column chronograph developed in-house, was in a place near this industrial Cornol that, in time, will house a new studio dedicated to making the future of mechanical motion is then fitted to the TAG Site Heuer in La Chaux-de-Fonds, the increased number of mechanical movements to the company for its collection of luxury rooms in 2010.

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