Have You Tried The "New" Gin? - By: MS HUtchins

Gin is definitely on the "comeback" trail when it
comes to the palates of U.S. consumers. From 2005-
2006, high end gin purchases increased a whopping
18%! Gin sales totaled nearly 870 million dollars
in the U.S. Of course, Vodka sales totaled nearly
5 billion dollars, but still a hefty increase.
Experts have noted a dramatic increase in the use
of gin in martinis over vodka as compared to the
1990's. So why this increase in popularity for a
beverage that has been around for centuries?
Probably because there are so many new gins in
the marketplace.

Although gin's primary flavoring agent is juniper,
every distiller adds an individualized recipe of
herbs and flavorings. Coriander, angelica root,
cardamom, cassia bark, orris root, carraway,
anise, fruit peels and others vary greatly in
flavor and intensity. The trend now is moving
away from Strictly juniper to others that
showcase a wider variety of the flavor spectrum.
Tanqueray No 10 was one of the first gins to
bring citrus to the forefront, and it really was
a smashing success! rangpur, a Tanqueray creation,
has integrated limes from India to brighten it's
flavor harmonies. It would seem that the citrus
influence has had a particular appeal to the
younger generations of gin drinkers.

Gin has truly become an international pheonomena,
with popular entries from New Zealand, France,
and Estonia. The flavoring agents hail from
around the globe as well. Vanilla from Madagascar,
nutmeg from Indonesia, cassia from Southeast
asia etc. etc.Even dry London gins, long time the
standard for the beverage, has received
challenges from Dutch Gins, the authentic
genevers. They are aged in wood and have a bold
taste due to their malt base. The newer genevers
have adopted a cleaner, more modern style.

Gin is a wonderfully versatile addition to any
home bar's assortment of distilled spirits.
Whether you prefer the classic elegance of a gin
martini, or the wonderfully refreshing taste of a
gin and tonic, it is no surprize that gin has
attracted a whole new following of ardent
admirers.

About the Author

Michael Hutchins created his online store, http:// http://www.home-bars-and-more.com to be fun, "one-stop" shopping for all your home bar needs. It's a fabulous place to just browse around! Check it out now!

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