Getting Your Cause Noticed - By: Brigette Federico

When you want people to sit up and take notice of you, there often seems like a very limited number of options in terms of ways to do it. No matter whether you want to protest against something or stand up against local closures, the constant barrage of petitions end up often just blurring into one constant stream of white noise. Getting your cause noticed can in turn end up being a tough order.

If you really want to make an impact, then you have to capture people’s imaginations. Strongly worded objections and picketing in numbers can only do so much, but to rise above the rest of the angry crowds, you will often have to look to do something different.

Pastiche and verbal dexterity are great weapons, as humour and wit are a great way to make people take notice. However, ensuring people discover such charisma can in itself be a problem. Making your protests, objections or thoughts known is far easier when you approach things in a way that is set apart from the norm. For instance, instead of just a normal protest, using fancy dress costumes can instantly make the scene seem more interesting and therefore more appealing to onlookers.

Taking the subject matter of your cause and playing on it in an interesting or funny way is also going to help make people want to know more. And combining such ideas with fancy dress costumes can help make things stand out even more. Ultimately, like children are attracted to bright colours, even as adults we are drawn towards things that stand out. Therefore, if you have a salient point to make to the world, the most successful way to do it is with something that is bight, interesting and totally unexpected. So try to think outside the box before you even make your first move.

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