CPA beats MLM -Why? - By: Laura Wolf

For most of us the only thing that comes into our mind about making money online is MLM programs and selling e-books.
Maybe buying some private label right products and try to market them to break even. We have to set up our own website and capture pages, build our own list and spend hundreds of dollars on PPC and advertising without any real results or without even breaking even.
You know this story, don't you?
We all hear about people making millions of dollars, believe or not, but the truth is: only 2-3 , depending on the offer, advertiser, incentive type, but networks really keep quiet about these figures, we can only guess.
Simply said: You get paid for making other people take action.
Now, here's the funny bit: You also can get paid for people taking on free offers. That basically never happens if you are in an MLM company.

When to join a CPA network
You should join a CPA network if you have some kind of idea of how to market online, and preferably have a domain name registered. But if you don't you can still get accepted, see below in the next paragraph.
If you have good knowledge of one particular niche or market, and have a channel you can reach them through.
If you would like freedom and good at statistics, can handle your own time, budget and campaigns independently.
Nobody's going to remind you that you haven't had any visitors for 20 days now, as that means you won't get paid. So being responsible is the key.

Offers to promote
Now, we already mentioned that there can be hundreds if not thousands of offers within your members area. You can select by country, categories, can choose if you want to use banners, text ads, emails, contextual advertising or anything else.
To choose the right offer, you have to review the following:
Have you got any knowledge of the industry?
Have you heard of this company before?
Can you pull quality visitors to the landing page?
Does the offer fit your site / online profile?
(It would look really silly to put on a baby stuff advert on your blog if you're blogging about the problems of the over 60s, wouldn't it? At least it wouldn't be relevant and wouldn't convert at all...)
What is the Network EPC?
To see how the offer converts for other affiliates, networks track EPC (earnings per click). So for example if you decide to set up a PPC campaign and the minimum bid for your keywords is $0.98, the network EPC is however $0.7, you are more than likely to lose money.
A thought about EPC: You have to consider that a certain percentage of affiliates will use cold traffic, that converts much worse than an e-zine ad. So you just have to see the network EPC as an average. If you are looking to send out the offer to your highly responsive list, your personal EPC will be much higher, while if you will use free ads, it will be lower. But you are not limited on how much money you make whatsoever.

Only briefly: How to get accepted?
To work for a CPA network you have to apply on their site. You fill out the form, and answer all the questions they will ask about your traffic generation tactics, website, knowledge of the industry and marketing methods.
Serious CPA networks won't accept you right away, so hold on to your phone, they will call you back. You have to sound competent, relevant to their company and professional. If you have a website I advise you to update it to be fully 2.0 compliant. More on how to get accepted: visit the warrior forum's CPA section, some really useful stuff there I cannot fully cover in here.
P. S. Don't get upset if they don't accept you the first time, correct what you did wrong and apply again.

Which affiliate networks to join?
I have been doing CPA advertising for a long time now, but when I started, the first company I got into was MaxBounty. They have really responsive affiliate managers and normally higher payouts than other networks. I got accepted the first time.
Later on I joined Neverblue, Directagents and Offerati, Affiliate Future and a couple of more. You will always find some offers on one network that are unique and convert better than others.

If you are interested in starting your own CPA business, follow the resource box for a unique Free Ebook on CPA marketing.

See you with the updates.

About the Author

Your Free 89 pages CPA ebook http://trac-ads.com/ad99

Check out Neverblue: http://trac-ads.com/ae00

Check out Maxbounty http://trac-ads.com/ae01

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