AN INTRODUCTION TO BUSINESS PLANS: - By: Ayaz Haider

The main purpose of a business plan is to attract investors, as well as guide the actions and policies of a firm over a certain period.
Steps to great business plans:
• Write out the basic business concepts
• Feasibility and details: Gather all the relevant information regarding business
• Outline the details of business
• Compile your plan
• Review the sample plan
Contents of business plans are:
• Executive summary
• Company
• Products and services
• Market analysis
• Management
• Marketing plan
• Operating plan
• Financial plan
• Critical risks, problems and assumptions
TYPES OF BUSINESS PLANS:
Business plans can be divided into following types. All require different amounts of labor. There are:
• Mini plans, or Short plans: Mini plans consist of one to ten pages. It’s a great way to quickly examine a business concept. It should include:
 Financial statements
 Business concept
 Marketing needs
 Financing needs

• Working plans: A tool used to operate business is known as working plans. It has to be long
• Presentation plans: All the information in working and presentation are almost same, but styled in a different way. Details of experience and polish are the main difference between working and presentation plans. Presentation plan is appropriate for showing to:
 Investors
 Bankers
 others outside the company

• Growth plan: Growth plans are prepared for companies that are moderately successful, and who are ready for the next level. It details how the business will grow.
• Start-up plan: The most common types of business plans are start-up plan. A start-up plan should cover many details, including:
 Financial analysis
 Marketing strategies
 The team or employees that you will be using
 Products or services that you are providing

• Operations plan: Operational plans are the plans that are only made for the owners and employees of the company, and not for investors or clients. It details:
 How the business is meant to run
 Employees’ responsibilities
 Upcoming projects of the company
 Events and milestones for the business
Business plans has unimaginable importance. An investment-seeking entrepreneur uses it to seek investors; it increases the feasibility of the business. A firm may use to attract employees etc., therefore, at the time of writing business plans, a business plan writer should be very careful and attentive.

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